Jambox
Your Eyes Won't Believe Your Ears

Creative Director & Writer
West, 2012

TV, Print, Photography Library

The Jambox is wireless speaker that pairs with your phone through Bluetooth. It launched into a crowded category with a key innovation: a sophisticated audio shaping algorithm that packs lower lows, richer mids and surprising volume into a package roughly the size of a quart of milk. Close your eyes, and you’d think you were listening to a much larger (and more expensive) speaker, rather than a small, puckishly designed object tucked away on a bookshelf.

We embraced that idea of sensory confusion for its first major awareness campaign.

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Partners

DirectorMark RomanekAnonymous Content
Director of Photography — Jeff CronenwethDattner, Dispoto & Associates
Wardrobe — Casey StormThe Magnet Agency
Lighting Designer — Michael Keeling
Editor - Robert Duffy, Spot Welders
Additional Footage — Ang Lee20th Century Fox
VFX — Cottage Industries
Colorist — Dave Hussey, Company 3
Flame Artist — Joey BrattesaniThe Mission
Music Supervisor — Beth Urdang
Music — The Joy FormidableAtlantic Records
Mixer — Jeff Payne, Eleven
Photographer — Todd SelbyBernstein & Andriulli
Photographer — Jason Evans
Prop Stylist — Amy HenryBrydges Mackinney
Illustrator — Will Sweeney, Big Active
Illustrator — Jason Munn